About FrogPond?
eFrogPond, Inc. is a publisher, software developer and communications and marketing
solutions provider for the real estate industry. FrogPond is based in Houston, Texas.
With over 17 years of continual growth, FrogPond leads in providing technology tools
designed to deliver the most accurate and most current real estate housing trends and
statistical data available to the industry and the buying and selling consumers.
Who is “The Frog”?
For decades, leaders in real estate, technology and professional associations have
turned to Susie Hale as a trusted communications consultant, marketing advisor and
business rainmaker. Affectionately known as “The Frog,” Hale is the founder of the
FrogPond, the leading provider of communications & marketing solutions for the real
estate industry.
Driven by a lifelong love of learning and a passion for sharing valuable knowledge with
others, Hale provides a wealth of free professional development material, including
royalty-free reprintable articles, online.
FrogPond is also the creator and provider of FrogPond Publisher which is one of the
easiest and most affordable way for real estate related companies and associations to
communicate. Publisher allows organizations to publish state-of-the-art, multimedia
online magazines and newsletters with “cut and paste” simplicity.
As an early adopter, Hale launched FrogPond TV to expanded FrogPond’s knowledge
base with live interviews of the industry’s top leaders, news and industry information.
With the real estate consumers’ growing access to the Internet, their demand for greater
transparency and more accurate housing content, FrogPond created a solution, the
Housing Trends eNewsletter. The eNewsletter is filled with the numbers the consumers
are seeking, and encourages a relationship between buyer/seller and real estate
professional.
Hale is a standout among technology consultants because of her broad and deep hands-on professional history in every aspect of residential real estate. Hale has worked as Realtor, worked in the title insurance industry and won awards as a one of the top-performing mortgage bankers/brokers, in addition to being names to the very distinguish list of the Top 25 Most Influential Women in Real Estate Leadership in 2008. Hale currently serves on the Board of Directors of the Greater Houston Women’s Chamber of Commerce and named 2009 Volunteer of the Year.
She is married to Bob Hale, President and CEO of the Houston association of REALTORS®
