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Featured Articles From JULY 2009 Issue

ADVERTISING •  How To Trade For Advertising    BROKER BUSINESS DEVELOPMENT •  Understanding The Female Consumer    BUSINESS COMMUNICATION •  Responding To "I'm Not Interested."    COUNTRY PROPERTY •  Consider Buying Rural Land In 2009    CUSTOMER SERVICE •  The Best Stuff vs. The Right Stuff: What Quality Has To Do With Getting Full Price, Rate, Or Fee •  A Service Primer: 21 Ways To Deliver Great Customer Service In A Down Market    DIVERSITY •  Asian Indians -- Insights On Homeownership    ETHICS •  When What Matters Most Is NOT Your Bottom Line    GOAL SETTING/BUSINESS PLANNING •  Put Some Spring In Your Success… Four keys To Planting The RIGHT Seeds For Success This Season    HIRING & RETENTION OF EMPLOYEES •  Top Five Recruiting Mistakes - How To Avoid The Traps Of A Tightening Market    LEAD GENERATION •  Finding Your Ideal Client    MANAGEMENT TECHNIQUES •  All Things Are Never Equal •  “Help Me Help My Agents!” - Four Strategies To Answer This Manager’s Plea    MOTIVATION •  You Are Here (And How To Get Over THERE) •  The ‘Key’ To What Really Motivates You To Achieve Your Dreams!    ORGANIZATION/TIME MANAGEMENT •  7 Tips for Planning Your Day    PERSONAL EXCELLENCE •  Are Limiting Beliefs Stopping You?    SALES/MARKETING STRATEGIES •  Retail Business Is Show Business! •  Price Isn’t The Problem •  Good Intentions Don’t Excuse Poor Results •  The Smartest Thing You Can Do To Build Your Business. Eleven Experts Share Their Smartest Survival Strategies For Today’s Market •  What's The #1 Thing People Do Wrong? •  Tough Listing Is Tough Love •  Just Follow Up!    TIPS FOR MARKETING IN DOWNTURN •  Make New Friends But Keep The Old!